Blog

Did you know the V-Notch in a jumper isn’t just for decoration? In fact, it was originally designed to allow a sweatshirt to stretch over a football helmet.

As I learnt from a TikToker, the V-Notch was invented by Benjamin Russell in 1926 to do two things - soak up sweat and reinforce the collar.

But these days it’s often there for purely aesthetic reasons because, over time, its functional purpose has been forgotten.

The ‘what’ has been passed down, but not the...