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Never show the shark.

When creating Jaws, director Steven Spielberg faced massive problems with the robotic shark.

It looked stupid. It kept breaking down.

So what did he do?

He changed the film’s point of view.

Instead of seeing the shark, the audience sees what the shark sees: the next unsuspecting victim.

This made the movie all the more menacing, and changed the way horror films are shot.

Hence, “never show the shark”.

In your work, it’s the opposite.

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