When bonuses backfire
Managing people can be frustrating. You just want them to turn up and do a good job. While it sounds simple, getting employees to turn up can be surprisingly difficult, and unplanned absences can negatively impact your customers, your team’s morale and your stress levels. So, will a bonus for attendance encourage employees to turn up?
That’s what researchers were interested in testing.
Working with a large German supermarket retailer, 346 junior staff...
The perils of normalising behaviour
Social norms are commonly used in business to persuade customers to take action. But too often, they are used incorrectly and end up backfiring.
For my Just Do This members last month, I delved into the mistakes that are easily made when it comes to normalising behaviour and what we should do to get them right.
In this clip I cover:
- The two norming mistakes, including using statistics in the wrong way
- How to provoke a reconsideration of the status quo
- How a letter to Aussie GPs reduced...
